Toyota employees turn Independence Day pride into civic responsibility

Karachi: As Independence Day celebrations came to an end across Karachi, employees of Indus Motor Company Limited (IMC), manufacturer of Toyota vehicles in Pakistan, took to the city’s streets for a different kind of national service: collecting national flags and buntings left behind in public spaces. The annual National Flag Collection Drive brings together employee volunteers to recover flags from roads, pavements and other public areas after the August 14 celebrations, ensuring that the national symbol is treated with the respect it deserves. This year, volunteers covered areas including Steel Town, Surjani Town, Orangi Town, Maripur, Super Highway and Airmen Club Road. The collected flags and buntings were subsequently brought to IMC for respectful handling in accordance with the Company’s established process. For IMC, the initiative is part of a broader belief that corporate citizenship begins with the actions of its people. While the Company contributes to Pakistan through manufacturing, employment and community initiatives, its employees also volunteer their time to address issues within the communities where they live and work. Staff Reporter